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In my last post, I went on about how important it is, for anyone wanting to include social media marketing tools in their small business strategy, to have a blog.
Actually (and I’m going to be crucified for saying this, I’m sure) I feel that a blog is really the only true “must have” element in
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Today on Twitter, John-Paul Hatala (@jphatala) asked the question “Do people get confused about social media versus social networking?”
The answer to this question is a definite YES!
Technically, social networks include sites like:
Facebook
LinkedIn
MySpace
Apsense
I constantly hear “social media experts” saying that they have the “answer” to the social media marketing puzzle. For example, I just recently heard:
“To
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